TRA CỨU
  • Sách ngoại văn
  • Ký hiệu PL/XG: 428 M100R
    Nhan đề: Cambridge English for Marketing :
DDC 428
Tác giả CN Nick Robinson
Nhan đề Cambridge English for Marketing : Student's Book / Nick Robinson
Thông tin xuất bản Cambridge University Press,2010
Mô tả vật lý 120p. ;7.3 x 0.3 x 9.6 inches + CD
Tóm tắt Endorsed by the Chartered Institute of Marketing (CIM), this short course (40-60 hours) uses practical tasks and realistic scenarios to develop the specialist language and communication skills needed for a career in marketing. Cambridge English for Marketing covers a wide range of marketing topics, from understanding the role of marketing in an organisation through to launching a new product. The ten standalone units allow learners to focus on the areas of marketing most important to them and as well as teaching specialist vocabulary and marketing theory, the course also develops job-specific skills such as carrying out marketing audits, preparing marketing campaigns, organising events and developing digital marketing strategies. The course requires no specialist knowledge on the part of the teacher and comprehensive teacher's notes are available online.
Thuật ngữ chủ đề English for Marketing-BTKTVQGVN
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520##|aEndorsed by the Chartered Institute of Marketing (CIM), this short course (40-60 hours) uses practical tasks and realistic scenarios to develop the specialist language and communication skills needed for a career in marketing. Cambridge English for Marketing covers a wide range of marketing topics, from understanding the role of marketing in an organisation through to launching a new product. The ten standalone units allow learners to focus on the areas of marketing most important to them and as well as teaching specialist vocabulary and marketing theory, the course also develops job-specific skills such as carrying out marketing audits, preparing marketing campaigns, organising events and developing digital marketing strategies. The course requires no specialist knowledge on the part of the teacher and comprehensive teacher's notes are available online.
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