• Sách tặng
  • Ký hiệu PL/XG: 658.0072 E206S
    Nhan đề: Essentials of business research methods /

DDC 658.0072
Nhan đề Essentials of business research methods / Joseph F. Hair, Jr., Barry Babin, Arthur H. Money, Phillip Samouel
Thông tin xuất bản New Jersey Wiley & Sons,2003
Mô tả vật lý xxiii, 440 p. ;24cm.
Tóm tắt This book covers the essentials of business research for managers. It includes coverage of the increasing role of knowledge management as well as how to conduct information-gathering activities more effectively in a rapidly changing business environment. Because managers increasingly must make decisions based on almost unlimited information in data warehouses, this text provides substantially more coverage of data analysis than other texts.
Thuật ngữ chủ đề Quản trị kinh doanh-BTKTVQGVN
Từ khóa tự do Business
Khoa Kinh tế
Tác giả(bs) CN Babin, Barry
Tác giả(bs) CN Hair, Joseph F
Tác giả(bs) CN Money, Arthur H
Tác giả(bs) CN Samouel, Phillip.
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520##|aThis book covers the essentials of business research for managers. It includes coverage of the increasing role of knowledge management as well as how to conduct information-gathering activities more effectively in a rapidly changing business environment. Because managers increasingly must make decisions based on almost unlimited information in data warehouses, this text provides substantially more coverage of data analysis than other texts.
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1 105000499 CS1_Kho sách ngoại văn 658.0072 E206S Sách ngoại văn 1